Basics of Instagram with Francesca Olsen

Basics of Instagram with Francesca Olsen

Are you ready to dive into the world of Instagram and unlock its full potential for your art? Join us for an engaging and informative workshop, "Basics of Instagram," designed specifically for artists who aspire to expand their reach and connect with a broader audience. 

Instagram, with its billion-plus user base, is an invaluable platform for artists. This workshop, led by Francesca Olsen, a seasoned marketing and communications expert, focuses on maximizing Instagram's potential to showcase your art and engage with fans.

What You'll Learn:

- Designing Varied Content: Discover how to create diverse and engaging posts that capture attention.

- Hashtags, Reels, and Stories: Master the art of using these tools effectively in 2024 to boost visibility.

- “Link in Bio” Best Practices: Learn how to drive traffic from Instagram to your website or portfolio.

- Account Types: Understand the differences between personal, creative, and business accounts, and choose the best fit for you.

- IG Analytics: Gain insights into your audience and post-performance for strategic growth.

- Adapting to the Changing Algorithm: Stay ahead in the ever-evolving world of Instagram.

- Visual Hacks: Learn simple tricks to make your posts visually appealing and easy to create.

The workshop will commence with a detailed presentation, followed by a Q&A session addressing specific challenges and questions from participants.

About the Instructor:

Francesca Olsen is a multifaceted writer, artist, and consultant with a rich 15-year background in marketing and communications. She specializes in digital strategy, branding, and social media, catering to the needs of small business owners, creative professionals, and startups. Known for her expertise in digital marketing for artists and small business owners, Francesca Olsen's workshops are a blend of practical insights and innovative strategies.

Join Us:

Don't miss this opportunity to enhance your Instagram skills and take your artistic presence to the next level. Register now for this transformative session and be part of a community of artists striving for digital excellence.

To register, please click

For any queries, feel free to contact us at

Note: While this event is free, we suggest a $20 donation to support our ongoing efforts to empower artists through education and resources.

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